Paralympic Games has started in Beijing without much of a buzz like its’ world famous ‘sister’. I changed the main page illo with a new ad for Apotheke (German pharmacy) who is an official sponsor for the event. It is an illustrated version of a really cool short commercial film of Heinrich Popow, a German amputee athlete. agency: Zum goldenen Hirschen Berlin GmbH, and my friend and calligrapher Ai Tatebayashi created a beautiful Chinese writing on the ad. Thank you Ai!There is a news in German media about this campaign for those who are interested and read German…